Bradford Breakthrough capitalises on Wembley appearance to launch “This is Bradford” events to boost city’s profile

As Bradford enjoys increased profile through Bradford City’s historic appearance at Wembley, lobbying group Bradford Breakthrough is to stage a series of events inviting key national opinion formers to Bradford to show off the city’s assets.

Bradford Breakthrough, which represents the leaders of the city’s key private and public sector organisations, will be staging the events throughout 2013 targeting people and organisations whose opinions are crucial in forming Bradford’s reputation across the country.

The first three events will be aimed at journalists and editors from media organisations and will coincide with the Bradford International Film Festival in April, the prestigious Academy of Urbanism Conference being held in Bradford in May and the BBC Bollywood Live event in June. Other events involving tourism and investment agencies and other key groups are planned for later in the year.